But through Louisa’s eyes, we also get to see why Will hates her, why he then tolerates her, and then why he wants to be better with and because of her. In Me Before You, Jojo Moyes allowed the reader to see why Louisa needs a job, to see why she stays when she has every reason to leave. Thinking about this led me to reflect on one of my favorite books, Me Before You. not only connects the novel’s surface events to the protagonist’s internal progress, giving those events meaning, but it’s also what ultimately lets you know what those surface events will be (read: the plot).” Because the point doesn’t stem from the events rather, it stems from the struggle they trigger within the protagonist as she tries to figure out what the heck to do about the problem she’s facing. “While we might know what is happening, we have no idea why it matters or what the point is. Though these conversations about why began outside my writing life, as tends to be the case more and more, things that are pertinent to one aspect of my life trickle into my writing life. In studying Story Genius by Lisa Cron, I came across the following: When I started a new job, I found myself going back time and again to those conversations and listening to the audiobook myself, which is summed up well by this graphic: Many of our subsequent conversations fell along the lines of why it’s important to start with asking why.

Soon he was listening to the audiobook Start With Why. It didn’t take long until he came across Simon Sinek – first TED talks, then supporting YouTube videos and daily email hints, etc. When my husband started working as a general manager of a hotel that had recently been bought by new owners, he dedicated a good portion of his “not-working” time to understanding how to help people unite.

Lisa cron ted talk